SEO and feeds

Every publish generates the machine-readable pieces search engines and other sites use to find and preview your content — you don’t have to build any of this yourself.

Sitemap, robots.txt, and feeds

Each publish generates a sitemap, a robots.txt, and RSS/JSON feeds automatically, alongside your pages.

If you’d rather search engines not index a site — a staging copy, a work-in-progress, a private preview — turn on discourage search engines from indexing this site in your SEO settings. This flips robots.txt to tell every well-behaved crawler to skip the whole site, and drops the sitemap reference so nothing points a crawler back at it.

Social preview images

When someone shares a link to your site — in Slack, iMessage, X, or anywhere that renders a link preview — MATRIZ generates a matching preview image and metadata (Open Graph) automatically, so the shared link looks intentional instead of blank.

Generating a fresh preview image takes real work per page, so each publish renders a capped batch of them, prioritizing your most important pages. On a large site, a page outside that batch may show a shared, generic preview image for a little while after you publish — the next publish picks up where it left off. If a brand-new page’s link preview looks generic right after publishing, that’s expected: check back in a few minutes, or publish again once the next batch catches up.

Redirects

Configure a redirect so an old URL forwards visitors (and search engines) to its new address — useful when you rename or move a page and don’t want existing links to break. Redirects are available in your site’s settings.